Shopify CRO · Conversion Rate Optimization

Your store is losing sales.
Let's fix that.

I help Shopify brands turn more of their existing traffic into paying customers — by fixing product pages, checkout flow, and site speed. No extra ad spend needed.

// Simple Funnel
Traffic
Visitors · top of funnel
Product Page
View → Add to cart
Checkout
Conversion rate
Purchase
Conversion confirmed
Repeat Purchase
Retention / LTV
Conversion · Page Speed · Product Pages · Checkout · Mobile UX · A/B Testing · Analytics · Conversion · Page Speed · Product Pages · Checkout · Mobile UX · A/B Testing · Analytics ·
01 /

What I actually do

Most Shopify stores don’t have a traffic problem — they have a conversion problem. I analyze how visitors experience your site end-to-end: site speed, product pages, checkout flow, and post-purchase emails.

Then I fix the friction that’s quietly costing you sales and build a system that turns more visitors into customers — and customers into repeat buyers.

This is practical work you can see in your numbers, not in a slide deck.

Best for: Shopify stores doing $3k–$150k/month, running paid ads, with traffic but not enough of it converting.

What This Looks Like in Practice
Product page conversion improvements Website Optimization Trust signal optimization Page speed & mobile performance fixes Simple KPI dashboards Checkout friction removal Abandoned cart & post-purchase flows Copy & headline improvements
15–30%
increase in conversion
“Great breakdown — we’ve already implemented a couple of your points. The other points make complete sense, we’re going to implement these too.”
Two Little Pockets — twolittlepockets.co.uk
02 /

Three ways to engage

Package 01
Targeted Conversion Fix

Free audit included, plus you choose which fixes you want implemented. Ideal if you know your priorities or want to start with the highest-impact changes before committing to a full overhaul.

USD 899
Free audit + 3 fixes · delivered in 2 weeks
  • Full conversion & performance audit (included free)
  • You choose 3 fixes from the audit findings to implement
  • Each fix fully implemented & tested in your live store
  • Before & after performance comparison
  • Option to add extra fixes at a flat rate per fix
Pick Your Fixes
Package 03
Monthly Performance Retainer

Ongoing conversion optimization and performance improvement. Each month, I review your store’s performance, test new improvements, and continuously optimize the customer journey to grow revenue.

USD 799/mo
Ongoing · cancel anytime
  • Monthly conversion & performance review
  • Continuous CRO improvements
  • Product page & funnel optimization
  • Analytics monitoring & reporting
  • Post-purchase optimization & retention flows
  • Priority response within 24 hours
Explore Retainer
03 /

How the audit works

01
Share Your Store

Fill in a short form with your store URL and biggest revenue challenge.

5 min
02
Full Store Analysis

I walk through your store as a customer would — product pages, checkout flow, mobile experience, site speed, and post-purchase emails.

2–3 hours · Analysis
03
Finding the Leaks

Identify where time, money, and conversions are being lost — across your product pages, checkout flow, site speed, and post-purchase workflow.

2–3 hours · Analysis
04
Recommendations

5–10 specific, actionable fixes — each with time-to-implement, cost, and projected monthly savings attached.

1–2 hours · Report
05
Delivery

Clear summary of findings and a walkthrough of what to fix first — so you can move forward with confidence.

Loom + PDF
04 /

The engagement logic

Most clients start with a free conversion audit. This lets you see exactly where you’re losing sales before committing to anything.

ENTRY POINT
Free 30-Min Conversion Audit (or async store review)

Zero commitment. I review your store and identify the single biggest conversion or performance issue costing you sales — no pitch, just clarity.

PACKAGE 01 · USD 899
Targeted Conversion Fix

Free audit plus your choice of 3 specific fixes implemented directly in your store. Start with what matters most before committing to a full overhaul.

PACKAGE 02 · USD 1,999
Full Conversion Implementation

Free audit plus full hands-on implementation of every high-impact conversion and performance improvement — monitored post-launch.

PACKAGE 03 · USD 799/mo
Monthly Performance Retainer

Ongoing conversion optimization, testing, analytics review, and performance improvements to keep revenue growing month-over-month.

// SAMPLE ROI CALCULATION · SHOPIFY BRAND (USD 12,000/mo)
Monthly revenue USD 12,000
Conversion rate (current) 1.3%
Revenue lost from slow site & checkout drop-offs ~USD 1,800/mo
Abandoned checkout recovery potential ~USD 650/mo
Product page conversion lift (small improvements) ~USD 750/mo
Total identified revenue upside ~USD 3,200/mo
Audit + optimization cost USD 1,999 (one-time)
Conservative improvement (40% realized) +USD 1,280/mo
Payback period ~2 months

* Illustrative example. Actual results depend on business size, complexity, and implementation.

05 /

Common questions

Is this right for my store?

Best for Shopify stores doing $3k–$150k/month, running paid ads, with consistent traffic but not enough of it converting. If you don't have traffic yet, ads are the right priority first.

Is the free audit really free?

Yes — no strings attached. I send you a short Loom video identifying your biggest conversion issue. No pitch, no invoice, no follow-up pressure. You can act on it yourself or hire me to fix it.

Do I need to be on Shopify?

Yes, I specialize in Shopify. If you're on WooCommerce or another platform, reach out and we can discuss — some work still applies.

How long until I see results?

Most clients implement quick wins within 1–2 weeks and see measurable conversion lift within 30 days. Page speed improvements show results the same day they go live.

We already have Google Analytics.

Good — it helps. I'll audit your analytics setup too, spot what data you're missing or misreading, and make sure your tracking is actually telling you the truth.

Can I hire you to fix just one thing?

Yes. Package 01 is built for exactly that — you pick which 3 improvements from the audit you want implemented. No commitment to the full overhaul.

06 /

Audit in action

Spec audit — Ora Organic Conducted independently · unpaid
Finding 01

Hero section lacks a clear value proposition on mobile. "The ultimate natural edge" tells a cold visitor nothing about what the brand sells — a first-time visitor can't tell if this is protein powder, skincare, or a gardening brand. One-line fix in the Shopify theme editor.

Finding 02

Core Web Vitals failing — real-user LCP is 2.8s and CLS is 0.45, both below Google's thresholds. The CLS score causes visible page jumping and mis-clicks. Root causes: 1,235 KiB of unused JavaScript and 1,149 KiB of uncompressed images.

Finding 03

Free shipping threshold set at $150, but the flagship Vegan Protein Powder is $49.99 — three bottles lands at $149.97, three cents short. There is no cart progress bar or dynamic prompt showing customers how close they are to the threshold.

Start here — it costs nothing

Get your free
store audit

What you'll receive

  • 5–10 prioritised conversion issues costing you sales right now
  • Site speed, product page, checkout & post-purchase review
  • Loom video walkthrough + PDF summary report
  • No pitch. No obligation. Yours to keep regardless.

⏱ Response within 24 hours

I review your store personally — no templates, no outsourcing. You'll get a real, actionable report whether you work with me after or not.

Available for Shopify stores worldwide · Remote only